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Does count clicks from bots?

Last updated on June 16, 2023 filters bot traffic to the best of our ability, but your reports may still contain clicks generated by bots.
Our bot filtering system is designed to provide accurate click metrics in the face of known bots and certain large scale abuse, but the system is not designed to detect or counteract click fraud or other forms of intentional traffic inflation.
If we see an excessively high rate of click activity from any one IP address, we will treat all traffic from that IP as bot traffic for a time. At no point do we retroactively change metrics based on changes to knowledge of bots (e.g., if an IP gets marked as a bot, prior activity from that IP is unaffected).

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